Our story

Established in 2017

Where businesses become brands

W&W was founded in 2017 by Amy and Jasmine, following several years working together across marketing and design. What began as a graphic design studio has evolved into a strategic branding agency, helping ambitious businesses build brands that are not only beautifully designed, but positioned for long-term growth.

Today, we specialise in brand strategy, brand identity and website design, working predominantly with clients in the interiors, homeware, architecture, hospitality, wellness and lifestyle sectors. Our work has taken us from independent start-ups to recognised names within their industries, including interior designers Bee Osborn and Sophie Paterson.

The team

As a small, experienced team, we remain closely involved in every project, ensuring every detail is considered and every client benefits from direct access to the people leading the work. We believe successful brands are built through more than a logo alone. They are shaped by every interaction, from the first impression to the final customer experience.

Our approach

We look beyond the logo to consider how a brand lives in the real world; how it is seen, used, handled and experienced over time. This depth allows us to create brands that feel established from day one and continue to grow with the businesses behind them.

location

Based between Manchester and the Algarve, we work with clients across the UK and internationally, creating enduring brands designed to stand the test of time.

Our work

The Team members

A female graphic designer with long, wavy blonde hair, smiling, wearing a beige ribbed turtleneck top, seated indoors against a neutral background.

Jasmine De Botte
Creative Director

AMy Ward
Director & Lead Project Manager

A female photographer with blonde hair wearing a cream blazer holds a Sony camera and smiles at the camera.

Michelle collier
Photographer

Jenny Hall
Senior Designer

FROM our Clients

Testimonials

“My previous brand felt dated and uninspiring, and I adored what Wilson & Ward had created for others. I wanted to make the brand feel more current, better represent us and create something I was really proud of.

Perception is unbelievably important within the luxury interiors industry, and since launching the new brand and website, I think it has encouraged new clients to engage with us.

I adore aesthetics and branding, I’m really a frustrated stylist, and it’s what my entire business is built on. It was really just a question of finding the right company, and when we found Wilson & Ward, I was itching to get started.”
BEE OSBORN
FOUNDER OF‍ ‍ OSBORN INTERIORS
Interior Designer

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It was an absolute dream to work with Wilson & Ward. From the very start of the process, we knew we were in great hands and could not fault any part of the experience! They captured the essence, heart and style of our brand PERFECTLY with such detail, professionalism and quality. We were truly blown away every step of the way and beyond happy with our final result. The help and guidance given to us regarding our brand identity has been invaluable and the best decision we made before launching Fox and Monkey. We would highly recommend them to anyone looking to discover and perfect their visual identity!

KATIE
CO-FOUNDER OF‍ ‍ FOX & MONKEY
Handcrafted Furniture

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My experience working with Wilson and Ward from start to finish was exceptional! The creative direction and brand strategy that you guys presented perfectly aligned with the vision and goals I had for my business. You guys helped me articulate and find my voice and truly gave life to the essence of what my business stands for. Since our branding re-launch, our social media has grown substantially, and our sales have increased. Brand strategy has helped define who we are as a business, and has helped us focus on the long term goals.

MARIA
FOUNDER OF‍ ‍ BELLARE HOME
Handcrafted luxury home decor

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The W&W team utterly transformed my brand and website. They took Sewn to a completely new level that aligned with my vision and products more cohesively. From beginning to end they went above and beyond every step of the way, ensuring it was a really collaborative process and I was very much involved. The initial stages were figuring out my brand strategy. This was incredibly valuable and allowed me to dig deep into what Sewn stands for, what I want to be known for and the ways in which I can develop as a brand as well as an extensive research into the market. Establishing this from the get go allowed me to understand the audience I needed to tap into and the direction we needed to follow. The guidance and hand over of the new website was done in such a seamless way, providing useful tools that I refer back to weekly. I have recommended the Wilson & Ward team to many businesses since the rebrand and will continue to do so. They have played a vital part in Sewn’s journey.

BECCA
FOUNDER OF‍ ‍ SEWN.
Soft Furnishings

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It has been a dream working with W&W on our rebrand and website. They have managed to bring our vision to life in a way we never thought possible. Thank you! From Russell & Co Solicitors

VICTORIA KNIGHT
DIRECTOR OF‍ ‍ RUSSELL & CO. SOLICTIORS

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We have had an absolutely incredible experience working with the W&W team on a rebrand for our business. They are so talented at what they do and have been amazing to work with. So much so, that we have now decided to work with them on our website and another rebrand for a second business. Would highly recommend. Thank you so much!

SOPHIE RAWTHORE
FOUNDER OF‍ ‍ DERMA PLUS
Medical aesthetics clinic

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Choosing Wilson & Ward to create my brand was one of the best decisions I made when launching Natural Isle. The team ensured they fully understood my brief and vision for the business by developing mood boards and hosting one-to-one strategy meetings, which made me think more deeply than ever about my vision for Natural Isle. By conducting such extensive research into my vision, W&W were able to develop a brand identity and strategy which was everything I had hoped for my business and more.

LUCY MURRAY
FOUNDER OF‍ ‍ NATURAL ISLE
Lifestyle Brand

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