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Wilson & Ward Creative
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Wilson & Ward Creative
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PRIVACY POLICY

©‎W&W

3/3 The @celiralondon experience. For us, this is where a brand really comes to life. We’re never just designing a logo or even just an identity. The focus is always on how the brand is experienced. The unboxing experience begins the moment th
2/3 The @celiralondon icon was inspired by a calligraphic letterform. If you look closely, the entire design is made up of four C’s, all flowing into one another. Our direction here was guided by three key words: feminine, premium and confiden
1/3 This is what it looks like when a brand is built to be recognised @celiralondon We’ve been waiting a long time to share this one. We started working on this brand back in January 2025, and from the moment we met Claire, we knew it was goi
3/3 The last day of our @wreathsofcheshire brand showcase. A full brand build. Services provided
Brand strategy
Brand identity
Brand experience
Luxury print
2/3 The @wreathsofcheshire experience. With Wreaths of Cheshire, each piece is created in small numbers, often one of a kind. That sense of rarity naturally shapes how a brand should be experienced. There’s something about shopping with a bran
1/3 Introducing the @wreathsofcheshire rebrand. Founded during lockdown, the business quickly grew, but the brand no longer reflected where Lauren wanted it to go. The identity didn’t match the level of care, quality and detail behind each w
3/3 The Signature Candle by @naturalisle. 
Now available. Design and packaging by us.
2/3 There’s something special about revisiting a brand over time. We designed @naturalisle in 2021, and what followed is a natural evolution of the brand, without losing what made it feel right from the start. The same logo, typography and col