Sewn - a brand transformation

“The W&W team utterly transformed my brand and website. They took Sewn to a completely new level.”

 

Case study

Sewn had built a loyal following through beautifully handmade cushions and homeware, but the brand no longer reflected the quality, ambition and direction of the business. The challenge was to reposition Sewn from a handmade product business into a recognisable interior lifestyle brand capable of supporting future growth.

Services provided:

Brand strategy & identity

E-commerce website (Squarespace)

Luxury printing  

Results overview

  • 28.6% increase in orders following launch

  • 23.75% increase in revenue following launch

  • Brand repositioned to better reflect the quality and vision of the business

  • Clearer understanding of target audience through brand strategy

  • Stronger brand consistency across website, packaging and customer experience

  • Ongoing business growth supported by a clear strategic foundation

  • Long-term client relationship with continued brand development and website enhancements


Before & after

Logo: before

Packaging: before

Brand & website: before

Logo: after

Packaging: after

Brand & website: after

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In conversation with Wreaths of Cheshire